Fitbit's kid-focused tracker gets a waterproof redesign with the Ace 2

Faith Castro
March 8, 2019

All of the new Fitbit devices will hit stores starting in March 2019, the firm says.

The Fitbit Versa Lite smartwatch starts at $159.95. While the Lite edition still includes automatic activity tracking, 15 different exercise modes, heart rate tracking, Global Positioning System connectivity, and water resistance (up to 50 meters), it does not include floors climbed, lap swim, music, on-screen workouts, or Fitbit Pay like the fully-loaded Versa. This device comes in at £149.99 (compared to Versa's £199.99) and offers a more focused set of features.

"Since founding Fitbit nearly 12 years ago, we've focused on making health fun and achievable for everyone - regardless of fitness level or goals, ' said Fitbit co-founder and CEO James Park".

This time around, Fitbit have also reduced the number of physical buttons from three to one - opting for a more minimalist approach that nearly entirely relies on the touchscreen display for interactivity.

Fitbit first introduced Inspire HR and Inspire to enterprise customers in the USA during the 2019 health plan open enrollment period through health plans like Humana and employers like Adobe and Domino's.

Fitbit is making a play for new customers who don't now sport one of the company's wearables on their wrists by unveiling four new, more affordable devices today. It is the same as Inspire HR but it lacks heart rate tracking that is available in Inspire HR. The first comes in black, lilac or white and black colour options, while the Inspire is available in black or Sangria.

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The Fitbit Ace 2 will be available this summer and will cost $69.95.

Fitbit declares the Fitbit Inspire HR is its most affordable and stylish 24/7 heart rate tracker, and for newbies to wearables, it recommends the Fitbit Inspire.

The Inspire and Inspire HR are super affordable trackers with one obviously sporting 24/7 heart rate monitoring. Alongside the Inspire, Inspire HR and kids-focused Ace 2, the Fitbit Versa Lite Edition seems the most interesting new wearable of the lot.

Other features on offer with the Fitbit Versa Lite include guided breathing exercises, cardio fitness level and female health tracking.

Ace 2 has a new swim-proof design with a bumper to protect the screen during kid-related activities all day long and is available in fun and bold kid-friendly colors and accessories that include patterned designs. Central to that growth is the rise of trackers for kids, which help parents keep tabs on their children's activity and form healthy habits from early on. Kids can also outfit their display with animated clock faces, which they can browse and select through Kid View in the Fitbit app.

The Versa Lite Edition targets a new field of user, those who have been intimiated by complex fitness trackers or simply hesitant to spend big bucks on existing products.

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