Taylor Swift uses social media muscle to boost voter sign-ups

Danny Woods
October 10, 2018

After Taylor Swift posted a rare politically charged Instagram post on Sunday, in which she urged her fans to vote in this year's upcoming midterm elections, Vote.org has reportedly seen an unprecedented spike in new voter registrations.

Guthrie told BuzzFeed that Swift's post led to Vote.org having 155,940 unique visitors, which is the second-highest total behind National Voter Registration Day on September 25, where the organization saw 304,942 unique visitors.

According to Vote.org, there was a significant increase in voter registration after Taylor Swift waded into politics.

For comparison's sake, 190,178 new voters were registered via Vote.org nationwide during September and 56,669 in August.

Music superstar Taylor Swift posted on her Instagram an endorsement for U.S. Senate democratic candidate Phil Bredesen Sunday. "But due to several events in my life and in the world in the past two years, I feel very differently about that now".

"In the past I've been reluctant to publicly voice my political opinions", Swift said in her Instagram post that has now gathered over 1.8 million likes.

The 28-year-old Shake It Off star said she felt compelled to speak out because she believes in "the fight for LGBTQ rights" and that "any form of discrimination based on sexual orientation or gender is WRONG". Her voting record in Congress appalls and terrifies me.

It was not the first time Rihanna has waded into USA politics, although the singer is from Barbados and ineligible to vote because she is not an American citizen.

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Some sought to play down Swift's influence outside her predominantly young girl fan base, including former Arkansas governor Mike Huckabee.

"She voted against the reauthorisation of the Violence Against Women Act, which attempts to protect women from domestic violence, stalking, and date rape".

Blackburn has not responded to the message nor Swift's assertion that her voting record is anti-woman and anti-equality.

Kirk says that the "proper" thing to do would have been to have some "neutrality" in her post, and simply encourage people to register to vote. She believes businesses have a right to refuse service to gay couples. The musician, who has long strayed out of political issues, also voiced her support for two Democrat candidates. The site's average amount of daily users is 14,078.

"It's a time when human beings, if they believe something, they should talk about it, especially as I think a lot of white people are waking up, " Cam said during an event at the Grand Ole Opry celebrating Ray Charles.

As a spokesperson for Vote.org spoke to Buzzfeed about just how influential Swift's post has been. The deadline for voter registration in many states was October 9.

Don't expect this scene to play out again anytime soon, given President Donald Trump's bad blood with Taylor Swift.

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