Amazon launches free in-car delivery service

Danny Woods
April 25, 2018

Last year, Amazon launched Amazon Key which lets those who with a Wi-Fi-connected lock to unlock their front doors so that packages could be left inside.

A new service enabling Amazon customers to have packages delivered to their vehicle has been launched in the US.

In order to receive auto deliveries, customers must download the Amazon Key app and link it to their vehicles. Amazon says it plans to add more cities over time, but for now, the new Amazon Key In-Car service is seeing a limited roll out. Additionally, you'll be given a four-hour delivery window.

Amazon has started to make free deliveries to customers' cars. GM and Amazon report in Tuesday news releases that the service comes with a Prime membership or active OnStar account in 37 USA cities with more to be announced at a later date.

Amazon said that it will include more locations and more vehicle makes and models over time.

Unlike the Amazon Key for the front door, in-car delivery doesn't require anything to be installed in your vehicle.

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With the in-car delivery function, packages can be delivered to a vehicle parked in a publicly accessible area and is available with "tens of millions items" sold on Amazon. Amazon has a full list of supported cities on its website. The driver puts the package in the vehicle, closes it up and the locks it via the app, communicating with the in-car software.

There are some restrictions on what can be delivered.

During my test, I received a push notification from Amazon: "Arriving soon: Your package will be delivered to your Volvo". The news came just more than a week before Amazon officially announced the introduction of Amazon Key. Customers can track when their vehicle was unlocked and relocked through the app, where they can also rate the experience.

With that said, the service could still prove to be a valuable addition to Amazon's value proposition. Once that process is complete, the vehicle is unlocked so the package can be left inside. No codes or keys are provided to delivery drivers. This can be to the building of your delivery address or in-car delivery on the next delivery day. "Our partnership with Amazon now makes this possible for a majority of our customers in the United States", said Atif Rafiq, Chief Digital Officer at Volvo Cars.

"This mix of auto and commerce is starting the next wave of innovation and we intend to be at the forefront".

Alan Batey, president of General Motors North America noted how these technologies and a service like Amazon Key In-Car delivery demonstrate the usefulness of expanding embedded connectivity to vehicles.

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