Google Slams Banhammer On Rogue Google Play Apps With Lockscreen Ads

Isaac Cain
December 4, 2017

The practice of shoehorning apps into the apps has been an issue for many Android users as increased developers try to trick the users into clicking ads displayed on the lock screen and these ads are often not related to the app in which the ads appear.

"Those living on Wi-Fi or with large data plans may not notice, but for many users around the world data is like money to them so they budget it".

Google tested Datally earlier this year in the Philippines with a half-million users, finding they cut mobile data use by about 30 percent, according to Woodward.

The app helps users keep tabs on their data usage, broken down by the hour of the day, or segregated by apps. Even apps installed from outside the Google Play Store have to follow Google's new requirements, or else a warning will pop up to remind users that an app is trying to collect data from them without permission. The app also offers personalized recommendations and tips on how to trim down data consumption.

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You can manage apps individually, granting some access to your mobile data while restricting data use in other apps.

The app also has a Data Saver bubble feature that blocks data use from background apps, except for the active ones. Whether you believe it or not, based on Google's history of secretly collecting user data in the past, it's sensible to be somewhat wary of the data-saving app. Once you're done, don't forget to rate the network quality to help other users.

Over in Google's Developer Policy Center, there is a Disruptive Ads policy in the Monetization and Ads section that states ads may only be placed inside of an app. While Google did not specify how many downloads the game garnered, Nintendo said separately that the game has racked up over 200 million downloads across iOS and Android since launch in December 2016.

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