Google and Amazon Fight Removes Streaming Access From Echo Show

Isaac Cain
December 7, 2017

"We've been trying to reach agreement with Amazon to give consumers access to each other's products and services", a Google spokeswoman said. Our source says that Google would like to have more of its hardware products like Chromecast and Google Home available through Amazon, but the company has long avoided selling products that compete with its own hardware initiatives - that's why you can't get an Apple TV on Amazon, for example.

As Amazon is not reciprocating, Google pulled out YouTube from Echo Show and Fire TV. "We hope to resolve this with Google as soon as possible". Users who tried to fire up YouTube on the touchscreen-enabled assistant would only hear Alexa explain, "Currently, Google is not supporting YouTube on Echo Show".

Amazon didn't immediately respond to a request for comment.

The roots of the current dispute may go back to 2015 when Amazon chose to no longer stock the Google's popular Chromecast streaming devices.

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Google said it is pulling YouTube from some Amazon.com Inc. devices in retaliation for Amazon refusing to sell many Google products, escalating a battle between two tech titans as their businesses increasingly overlap.

The dispute initially led to Google's removal of YouTube from the Echo Show, but the app returned several weeks later. Unless a truce is reached, YouTube will stop working on Fire TV on January 1. Google shares and Amazon shares both closed higher in Tuesday's USA trading session.

In response, Amazon said Google had set a "disappointing precedent". One of the first signs that the companies were at odds came when Amazon redesigned Google's Android mobile software for its Kindle tablets. This shows that Google wants to impose its own rules on how YouTube is rendered on Amazon's devices, but that doesn't seem to imply that Google is seeking control. However, the pair made up earlier this year, allowing the Prime Video app to make its iOS debut. But both companies are also advocates of net neutrality. Roku's players feature channels for watching both Prime video and YouTube.

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