Netflix nears 100 million subscribers worldwide

Danny Woods
April 20, 2017

One unusual response has been a partnership between Netflix and some telecom companies it once battled with publicly.

Along with the announcement, the company announced that it has renewed its deal with Adam Sandler to produce four new films, on the back of news that since joining subscribers have watched half a billion hours of his original content.

And by this weekend, the firm said it expected to reach 100 million subscribers globally.

The service added almost 5 million subscribers during the first three months of the year in roughly 190 countries.

Netflix is preparing to celebrate signing up the 100 millionth subscriber to its online video streaming service, suggesting that people are more interested in watching TV shows and movies than in streaming music, according to an Atlanta Journal Constitution report.

Netflix added 1.42 million domestic subscribers, slightly below guidance and consensus of 1.5 million, and directionally consistent with Baird's quarterly USA survey which had suggested potential US weakness.

In North America, key releases this past quarter included A Series of Unfortunate Events, a dark comedy, Santa Clarita Diet, a "zom-com" starring Drew Barrymore, and Ultimate Beastmaster, Netflix's first competition show that pits athletes from around the globe against a fearsome 600-foot obstacle course. Domestically Netflix managed to add 1.42 million subscribers, while the estimate was 1.5 million. This missed analyst estimates of 5.27 million and its own guidance of 5.2 million.

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The Los Gatos, California company now has a market value of about $63 billion.

Sacred Games, a Netflix original series in India, was also used an example of an global show Netflix is producing that is Hollywood-level quality.

Speaking of which, the company's CEO was recently asked to share his thoughts on the perceived competitors of Netflix for the hundredth time. Let's see if it can keep up the pace and even pick it up, in this quarter.

And now Netflix is honing in on securing those same kinds of partnerships in the US. The agreement became official in November, when the once publicly feuding companies added Netflix to Comcast's new X1 platform, as USA TODAY reported.

"If you look across the 12-month trend, we've still got a lot of great growth", Netflix Chief Financial Officer David Wells said on a conference call with analysts. HBO takes pride in having 134 million subscribers at the global level, covering viewers paying for an internet-only variant of the channel that was sparked by Netflix's success.

Netflix also used Monday's shareholder letter to restate its commitment to "on-demand, commercial free viewing rather than live, ad-supported programming" as an effort to distance its product from a growing lineup of streaming cable TV alternatives, including Dish's Sling TV and YouTube TV.

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